Nature_Plants_green_grass_015677_

Share This Article

Facebook
Twitter
LinkedIn

Wetting Agents: Interview with Dr. Matteo Serena & Dr. Doug Soldat

Watch the discussion below in which Dr. Glen Obear, Director of RDI at Exacto, Inc., interviews two university researchers at the cutting edge of their fields – Dr. Matteo Serena, Professional Researcher at the University of California-Riverside, and Dr. Doug Soldat, Turfgrass Extension Specialist at the University of Wisconsin-Madison.

Watch the interview to hear Dr. Soldat’s and Dr. Serena’s perspectives on a range of topics, including:

  • Turfgrass industry scope and breakdown of research approaches
  • Regional trends with water conservation (arid southwest vs. humid midwestern USA)
  • Collaboration with associations, industry, and end-users
  • Education for the future generation of green industry professionals
  • The future of turfgrass

Dr. Serena’s research primarily takes place in Riverside, CA, where a multidisciplinary team is researching turfgrass breeding, pest control, and water management. Dr. Serena oversees the water conservation and salinity management program, studying the reduction of water use in turfgrass systems. 

Dr. Soldat’s research program is based in Madison, WI, and his team’s projects span a broad range of topics, including soil fertility, water management, and turfgrass growth modeling. The unifying theme of his program is helping people make better decisions based on data, including interpreting weather conditions and soil and water properties. 

For more information, please visit http://turfgrass.ucr.edu/ and http://www.turf.wisc.edu/.

Turf needs water to survive. If not managed effectively, soil moisture can cause consistent problems such as water-repellancy that create dry patches, inconsistent turf appearance, and in severe cases, complete loss of turf. Turf wetting agents help move water into the soil, improve uniformity, and increase moisture retention.

How do great ideas turn into high-quality products? The idea is translated into a stable, quality formulation then the questions begin. At what rate should the product be applied? When should it be reapplied? Can it be mixed with other materials? Does it need to be watered-in? We answer these questions by conducting field trials to put new product ideas to the test under real-world conditions.

Have you ever purchased a potted plant and noticed that after a few rounds of watering it, the water was going straight down to the drainage holes? This classic case of water repellency or hydrophobicity in the soil can be resolved with the use of soil surfactants, or wetting agents.

Soil water repellency, or hydrophobicity, creates tremendous challenges for irrigation in turf and can be prevented by wetting agents.

Interested to learn more?

Complete the form below and we will be in touch!

By submitting your contact information, you agree to be added to our mailing list. Don’t worry, you can unsubscribe at any time. View our Privacy Notice.

New CCO Malin Westfall

Exacto Announces Malin Westfall as Chief Commercial Officer

Exacto is pleased to announce the appointment of Malin Westfall as Chief Commercial Officer. Westfall’s appointment reflects Exacto’s commitment to driving commercial excellence as the company seeks to expand its market presence and advance its mission of improving resource efficiency in soil and water.

Exacto Announces David Hollinrake as Chief Executive Officer

Exacto is excited to announce the hire of David Hollinrake as CEO. David brings over three decades of experience in the agricultural industry, including leadership roles at Syngenta, Bayer, Monsanto, and Adayana. David’s leadership at Exacto will continue our commitment to helping growers improve resource efficiency.

cutting-edge perspective PJ Liesch the wisconsin bug guy director of university of Wisconsin Madison Insect Diagnostic Lab

Cutting-Edge Perspective: PJ Liesch, The Wisconsin Bug Guy

The Wisconsin Bug Guy, PJ Liesch, shares stories of scorpions, emerald ash borers, mosquitos, and other insects in this Cutting-Edge Perspective. As the UW Madison Insect Diagnostic Lab Director, PJ uses his expertise to identify unknown insects to point people in the right direction for pest management.

Follow Exacto, Inc.

Featured Product

Solutions Offered

Research, Development, and Innovation

Exacto has strong research and product development capabilities build on 40 years of experience. We offer customized product development services to meet your specific pesticide, fertilizer, biostimulant, biopesticide, adjuvant, or seed treatment needs.

Private Label Service

Our full-service specialty chemical development and commercialization program provides access to the latest technologies and the technical and marketing support needed to establish a successful custom branded product program, including in-house label design and printing capabilities.

Regulatory

Monitoring the regulations that affect your day to day operations, Exacto’s regulatory compliance staff provides a wealth of information for both our associates and partners for expert advice to navigate the complicated world of local, state, federal, and international rules and regulations.