turf industry interview brad debels weed man lawn care Wisconsin turf association

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Cutting-Edge Perspectives: Dr. Brad DeBels on the Turf Industry

In the sprawling world of agriculture and horticulture, there’s a unique and often overlooked sector that plays a pivotal role in our daily lives – the turf industry. Whether you’re strolling through a lush golf course, enjoying a picnic in the park, or watching your favorite sports team play on a perfectly manicured field, you’re experiencing the artistry and science of turf management.

Recently, we had the privilege of sitting down with Brad DeBels, a prominent figure in the turf industry and the President of the Wisconsin Turfgrass Association (WTA). In our wide-ranging video interview, we delved into the intricate world of turf, its challenges, and the future it holds.

The turf industry is far more expansive than meets the eye. From golf courses to residential lawns, athletic fields to sod farms, it encompasses a diverse range of stakeholders, each contributing to the green tapestry that adorns our surroundings. Brad sheds light on the multifaceted nature of the turf industry and the vital roles played by its various components.

Grasping the Green Future: Wisconsin Turfgrass Association's Path Ahead

The Wisconsin Turfgrass Association serves as the connective tissue that binds these disparate elements into a harmonious whole. Brad discusses the mission and vision of the WTA, highlighting the impactful activities and goals that underpin their efforts to bolster the turf industry.

Lastly, we embark on a journey into the future. Brad paints a vivid picture of what the Wisconsin turf industry might look like a decade from now, envisioning both the challenges it may confront and the exciting opportunities that lie ahead.

Join us for this illuminating conversation with Brad DeBels as we uncover the world of turfgrass management, its significance in our lives, and the promising horizon it stretches toward. Whether you’re a seasoned turf professional or simply curious about the green landscapes that surround us, this interview offers valuable insights into an industry that often thrives beneath our feet.
cutting-edge perspective PJ Liesch the wisconsin bug guy director of university of Wisconsin Madison Insect Diagnostic Lab

Cutting-Edge Perspective: PJ Liesch, The Wisconsin Bug Guy

The Wisconsin Bug Guy, PJ Liesch, shares stories of scorpions, emerald ash borers, mosquitos, and other insects in this Cutting-Edge Perspective. As the UW Madison Insect Diagnostic Lab Director, PJ uses his expertise to identify unknown insects to point people in the right direction for pest management.

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Exacto Announces Malin Westfall as Chief Commercial Officer

Exacto is pleased to announce the appointment of Malin Westfall as Chief Commercial Officer. Westfall’s appointment reflects Exacto’s commitment to driving commercial excellence as the company seeks to expand its market presence and advance its mission of improving resource efficiency in soil and water.

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Exacto is excited to announce the hire of David Hollinrake as CEO. David brings over three decades of experience in the agricultural industry, including leadership roles at Syngenta, Bayer, Monsanto, and Adayana. David’s leadership at Exacto will continue our commitment to helping growers improve resource efficiency.

Exactos USDA Certified Biobased Products are COMPLETION, AUDIBLE 90, and MOTION

Complete Your Product Line with USDA Certified Biobased Adjuvants

An increased use of biobased products reduces our nation’s reliance on petroleum, increases the use of renewable agricultural resources, and contributes to reducing adverse environmental and health impacts. Exacto’s USDA Certified Biobased Products are ready to boost your product line. 

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